✦ Compare
London vs
São Paulo
Cost-of-living comparison and salary equivalence. Enter your current salary to see what you'd need to earn to live equally well.
London, UK vs São Paulo, BR at a glance — São Paulo, BR is 57% cheaper than London, UK overall. Median 1-bed rent runs about $650/mo versus $2,600/mo. Top income tax: 27.5% vs 45%.
To keep the same standard of living in São Paulo, BR, you'd need
$32,427 / year
São Paulo, BR is 57% cheaper overall
Category breakdown (São Paulo, BR vs London, UK)
- Housing-69%
- Food & groceries-53%
- Transport-62%
- Utilities-50%
- Healthcare-32%
- Goods & services-44%
◎ How London, UK and São Paulo, BR compare
Index vs the US average — the line marks 100. Lower is cheaper.
▤ Full comparison
| London, UK | São Paulo, BR | |
|---|---|---|
| Cost of living | ||
| Overall cost index | 138 | 59 |
| Housing | 178 | 55 |
| Food | 118 | 55 |
| Transport | 130 | 50 |
| Utilities | 130 | 65 |
| Healthcare | 88 | 60 |
| Goods & services | 122 | 68 |
| Housing | ||
| Rent, 1-bed centre | $2,600/mo | $650/mo |
| Rent, 1-bed outside | $1,850/mo | $420/mo |
| Rent, 3-bed centre | $5,200/mo | $1,300/mo |
| Buy price / m² centre | $16,000 | $2,500 |
| Money & purchasing power | ||
| $1,000 goes as far as | $727 | $1,682 |
| Inexpensive meal | $20 | $8 |
| Monthly transit pass | $200 | $45 |
| Taxes | ||
| Income tax (top rate) | 45% | 27.5% |
| VAT / sales tax | 20% | 17% |
| Social security (employee) | 8% | — |
| Corporate tax | 25% | 34% |
| Capital gains | 24% | — |
| Economy & salaries | ||
| Avg net salary | $2,900/mo | $600/mo |
| Avg annual wage (OECD, PPP) | $66,299✓ | — |
| Minimum wage | $2,050/mo | $280/mo |
| GDP per capita | $57,602✓ | $10,296✓ |
| Inflation (annual) | 3.9%✓ | 4.5%✓ |
| Work & digital nomad | ||
| Digital-nomad visa | No | Yes |
| English proficiency | Native | Low |
| Coworking spaces | 250 | 50 |
| Time zone | UTC+0 | UTC-3 |
| Quality of life | ||
| Quality of life (overall) | 68 | 54 |
| Safety index | 55 | 40 |
| Healthcare index | 74 | 65 |
| Pollution index | 60 | 60 |
| Internet speed | 90 Mbps | 150 Mbps |
| Walkability | 88 | 60 |
| Public transport | 92 | 68 |
| Family-friendly | 62 | 55 |
| Tap water | Safe to drink | Safe to drink |
| Life expectancy | 81 yr✓ | 76 yr✓ |
| LGBTQ+ acceptance | High | High |
| Climate | ||
| January avg | +5 °C | +23 °C |
| July avg | +19 °C | +16 °C |
| Sunny days / year | 106 | 150 |
| Rainfall / year | 690 mm | 1,450 mm |
| Connectivity | ||
| Flight to nearest hub | 1 h | 2 h |
Taxes & Economy & salaries: United Kingdom vs Brazil. Estimates use approximate cost-of-living indices (US average = 100) and are for general guidance only.
✓ = official statistics (OECD (PPP), World Bank 2025, World Bank 2024). Unmarked figures are CostTrek estimates. How we calculate these figures →
Cost of living: London vs São Paulo — in your currency
Converted from USD at approximate rates (2026-09).
Good to know before you move to London
Europe's financial capital — unmatched jobs, culture and connections, paid for with some of the highest rents on the continent.
- Currency
- Pound sterling (£ GBP)
- Languages
- English
- Time zone
- UTC+0
- Internet
- 90 Mbps
- English
- Native language
- Safety
- 55/100
- Climate
- ❄ 5°C · ☀ 19°C · 106 sunny days/yr
- Tap water
- Safe to drink
- Power
- G · 230V
- Driving
- Left-hand side
- Popular areas
- Shoreditch · Camden · Clapham
Good to know before you move to São Paulo
Latin America's financial and cultural engine — the region's best job market, restaurants and nightlife, spread across an endless skyline. Big-city upside offset by traffic, sprawl and sharp inequality.
- Currency
- Brazilian real (R$ BRL)
- Languages
- Portuguese
- Time zone
- UTC-3
- Internet
- 150 Mbps
- English
- Rarely spoken
- Safety
- 40/100
- Climate
- ❄ 23°C · ☀ 16°C · 150 sunny days/yr
- Tap water
- Safe to drink
- Power
- N/C · 127V
- Driving
- Right-hand side
- Popular areas
- Vila Madalena · Pinheiros · Jardins · Itaim Bibi
Plan your move to London
Everything you will book for the move — sorted, and updated as we add partners.
- FlightsCheapvuelos
- FlightsAviasales
- HotelsPlanetofhotels
- Car rentalDiscoverCars
- Airport transferKiwitaxi
- Tours & ticketsKlook
- Tours & ticketsTiqets
- InsuranceSafetyWing
- eSIM / dataAiralo
- Luggage storageRadical Storage
- Flight compensationAirHelp
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Plan your move to São Paulo
Everything you will book for the move — sorted, and updated as we add partners.
- FlightsCheapvuelos
- FlightsAviasales
- HotelsPlanetofhotels
- Car rentalDiscoverCars
- Airport transferKiwitaxi
- Tours & ticketsKlook
- InsuranceSafetyWing
- eSIM / dataAiralo
- Luggage storageRadical Storage
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? Frequently asked questions
Moving from London to São Paulo: cheaper or more expensive?
Moving from London to São Paulo, your cost of living will be roughly 57% cheaper. São Paulo’s cost-of-living index is 59 versus 138 for London (US = 100). Use the salary tool above to see the income you’d need to keep the same lifestyle.
Is London cheaper than São Paulo?
São Paulo is about 57% cheaper than London overall — its cost-of-living index is 59 versus 138 for London.
Which is more expensive, London or São Paulo?
London is more expensive than São Paulo. Its cost-of-living index is 138 vs 59 (US = 100) — about 134% higher.
Is rent cheaper in London or São Paulo?
Rent is cheaper in São Paulo — about $650/month for a one-bedroom in the city centre, vs $2,600 in London.
How much do you need to earn in São Paulo to live like in London?
To keep the same standard of living, a $75,000 salary in London is worth about $32,427 in São Paulo. Enter your own figure in the calculator above.
Which has lower taxes, London or São Paulo?
Brazil has the lower top income-tax rate — 27.5% versus 45% in United Kingdom.
◷ More comparisons from London
How we calculate these figures →
Estimates use approximate cost-of-living indices (US average = 100) and are for general guidance only.